International Business Manager – EU

Job Purpose:

            Take ownership of new item launch in all of EU. Build successful “go to market strategies”, marketing programs and key customer sales plans.

Key Responsibilities and Accountabilities:

• Demonstrate a very high level of urgency. Speed to market is critical.
• Develop sales strategy and “go to market” sales plan for all of EU, by country, by customer including marketing support, and building a sales organization
  • Hire, train and manage brokers/distributors if needed
    • Candidate must have market/country experience to build a successful strategy
  • Contact and build relationships with retail community
    • Candidate should have a history of selling to EU customers and building successful brands
• Manage the 4 P’s:
  • Distribution – gain distribution in EU
  • Product and new product suggestions – suggest new items that build market share and fit with retailers strategies fulfilling current unmet needs in the marketplace
  • Develop pricing strategy
  • Develop marketing and product promotional plan including pr events and demand generation events
• Manage sales and profitability of “your area of responsibility”
  • “own” your business/area of responsibility
  • P&L management
• Interface with US-based corporate headquarters
• Oversee and monitor customer’s orders, fulfillment, shipping
  • Interface with supply and production partners in the EU
• Achieve sales and profit objectives

Business and Selling Skills: Knowledge of the market, customers, and the consumer packaged goods industry. Sales skills of listening, adjusting strategy to “fit” customer needs, building “win/win” solutions and creative ways to grow share in the market.

Candidate Requirements:

• College Degree, MBA preferred
• Bilingual – English plus at least one additional western European language
• Consumer Packaged Goods experience required (Baking Category would be ideal)
• EU market and customer knowledge
• Ability to build revenue generating sales solutions and category solutions
• Critical thinking and problem solving skills
• This is a UK based position
• Salary, bonus plan and benefits commensurate with experience

Please send resume and cover letter to:   tom.morgan@hsweet.com